The City of Richmond has been recognized with a national award for its extremely successful 2013 Culture Days marketing campaign.
The new awards program recognizes and showcases exemplary initiatives taken to engage the public in arts and culture during the annual Culture Days event.
The City of Richmond's two-campaign marketing plan, designed to target both potential activity organizers and potential participants among the general public, provides an example of what communities can do to showcase the talents of local artists and cultural workers and make the most out of the Culture Days weekend.
In addition to the Marketing Award, three other winners will receive the following awards: the Antoni Cimolino Leadership Award (Crystal Kolt of Flin Flon, Manitoba), the Innovative Event Award (The Sustainable Thinking and Expression on Public Space STEPS Initiative, of Toronto, Ontario), and the Business Visionary Award (Maxwell Paper, of Belleville, Ontario). Award winners will be featured in the National Congress program where they will share their experiences.
The winners of the 2013 Culture Days National Awards were selected by an independent jury comprised of arts and community leaders from across Canada, including:
Piers Handling, Director & CEO, Toronto International Film Festival
Jeff Herd, Executive Director, Canada's Royal Winnipeg Ballet
Stephen Huddart, President & CEO, The J.W. McConnell Family Foundation
Penny Ritco, Executive Director, Citadel Theatre
Bob Sirman, Director & CEO, Canada Council for the Arts
The awards will be presented at an annual Awards Dinner that will culminate the 2014 National Congress on Culture taking place at the Winnipeg Art Gallery on May 22 and 23. The Awards Dinner, held May 23, will be hosted by Marci Ien, co-host of CTV's Canada AM.
For more information on the National Congress and Culture Days, please visit culturedays.ca.