Marketing Manager

ORGANIZATION:
Greater Vancouver International Film Festival Society

DEADLINE:
Mar. 6, 2026

ORGANIZATION DESCRIPTION:

The Greater Vancouver International Film Festival Society is a not-for-profit cultural organization that operates the internationally acclaimed Vancouver International Film Festival (VIFF) and the year-round program at the VIFF Centre. We thank the Musqueam, Squamish and Tsleil-Waututh Nations for their continued stewardship of the unceded and occupied land on which our work takes place.

VIFF is the home of film and film culture in Western Canada. Driven by curatorial excellence, VIFF encourages understanding of the world’s cultures through the art of cinema. We produce screenings, talks and events as a catalyst for a diverse community to discover, discuss and share the creativity and craft of storytelling on screen.

The Greater Vancouver International Film Festival Society is dedicated to accessible employment practices and committed to being an equal-opportunity employer. We value a diverse and inclusive workplace that is reflective of our community and encourage applications from members of communities that have been marginalized based on sex, sexual orientation, gender identity or expression, racialization, disability, political belief, religion, marital or family status, age, or status as an Indigenous person. Please feel free to advise us of any accommodation needs.

We believe that film has a unique ability to celebrate the complexity of the human condition and that it is our responsibility to steward that power toward creating meaningful change in our world. When you work at VIFF you are part of a friendly, dedicated team who are passionate about the transformative power of the cinematic experience.

WEBSITE:
http://viff.org

JOB DESCRIPTION:

We are looking for an exceptional new team member to work closely with our Director of Marketing on the organization’s strategic initiatives to increase and retain audiences, establish a strong brand, and grow earned revenue. The Marketing Manager will support the Marketing team by implementing strategic marketing plans for VIFF’s year-round program and annual festival. As part of a small, passionate, and fun marketing team, the Marketing Manager will have an opportunity to develop systems and strategies that will impact the organization’s overall success and see a lot of great cinema.

VIFF seeks someone highly motivated, process-oriented, data-driven, and passionate about marketing and the arts. The ideal candidate will have strong project management skills, excellent problem-solving capability, strong communication skills, and the ability to bring a team together. Working closely with VIFF Programming, Corporate Partnerships, and Philanthropy departments, this individual will provide planning, logistical, communication, and execution support during the festival and year-round as defined by the Director of Marketing.

RESPONSIBILITIES:

Development and Implementation
• Support the Director of Marketing in creating, implementing, and measuring the success of a comprehensive marketing and communications plan
• Support the execution of key organization and department objectives and goals, including:
o Strengthening VIFF’s digital and CRM strategies to grow audiences
o Enhancing community engagement
o Positioning VIFF as a launching point for discovery, inspiration, discussion, and collaboration in the professional development of those working in the creative industries
• Lead VIFF’s year-round promotional campaigns, project managing key initiatives including media partnerships, paid advertising, printed materials, media relations, and signature content pieces
• Collaborate with the social media team, providing oversight of content development and paid social media campaigns
• Manage media and community partnerships for year-round and festival campaigns
• Support the development of VIFF’s brand identity and ensure communications materials align with brand standards
• Support the Director of Marketing with hiring staff and volunteers
• Oversee the Digital Communications Manager in managing the department’s email campaigns and CRM needs
• Utilize analytics tools to analyze marketing campaign performance and inform the Marketing team’s work

Financial Management & Reporting
• Support the Director of Marketing with budget projections and reporting
• Manage the allocated Marketing budget for VIFF’s year-round film and industry programs
• Submit marketing reports for year-round and festival campaigns
• Manage the tracking and reporting of year-round marketing statistics

QUALIFICATIONS:
• Minimum of five years of experience with a working knowledge of contemporary marketing and communications strategies and practices
• Undergraduate degree in a relevant discipline; Communications, Marketing, Non-profit Management, or Arts Administration degree is an asset
• Demonstrated experience working with a range of audiences, including community groups, donors, artists, and volunteers, is an asset
• Experience managing project budgets and working with contractors, agencies, publicists, graphic designers, and vendors
• Experience working with Salesforce and Mailchimp CRM systems and email programs
• Experience working with customer segmentation and personalized digital campaigns is an asset
• Experience managing social media networks
• Experience working in a non-profit arts environment is preferred
• Strong copywriting and editing skills for websites, social media, and email campaigns
• Basic graphic design skills, including image resizing and adding text to images
• Experience with Microsoft Office, Canva, Salesforce, Mailchimp, Asana, Elevent, Filmmaker, Google Suite, Sprout Social, WordPress, and Adobe Creative Suite is an asset
• Exceptional project management and organizational skills
• Exceptional attention to detail with excellent written and oral communication skills
• Ability to manage multiple simultaneous tasks in a fast-paced environment
• Ability to work under pressure and meet tight deadlines
• Ability to work independently and collaboratively

HOW TO APPLY:
Please submit a current CV along with a cover letter to careers@viff.org. Include “Hiring Marketing Manager” in the subject line of the email. We thank all applicants for their interest; however, only those selected for an interview will be contacted. No phone calls, please.

REMUNERATION:
$55,000–$60,000