Arts Marketing Framework: The Arts Organisation as a Hub for Participation

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This Worcester Business School publication by Ria Wiid and Paulo Mora-Avila outlines how the proliferation of artistic content, increased mobility of people, ethnic diversification, and increased scarcity of time outside of work calls for an integrated approach to marketing within the arts. The paper proposes a framework for the marketing of arts based on participation, co-creation, and social networks. Additionally, the framework considers the role of self-construal in the participation of arts.

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Creative City Network Cultural Planning Toolkit→

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A guide for the process of cultural planning in a community. It includes an adaptable model and practical checklists for navigating and charting progress. Background material and additional details are provided on a companion website.

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A Model Succession Process: Vancouver International Writers Festival→

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Analysis of the process that the Vancouver International Writers Festival used in planning and implementing the succession of its founding artistic director. Describes that procession in detail so that other cultural organizations might use it as a model. 

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Arts & IT: Technology Adoption and Implementation in Arts Organizations→

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Examines how organizations use, implement and plan for technology. The report finds that two areas of greatest difficulty regarding technology implementation among arts organizations are "building/maintaining technology infrastructure and writing grants for technology."

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